Skip to content

Pramara Promotions Ltd. (PRAMARA)

SME Cap

Media stocks · SME cap · NSE

Pramara Promotions Ltd. operates in Promotional Products, within the Media sector. Use the latest filing and company disclosures below to verify its revenue mix and current business drivers.

₹87
-1.80 · -2.03%
Market cap ₹121 Cr
Data qualityFresh enough for analysisQuote updated 19 Oct, 03:31 pm IST
Details
Quote19 Oct, 03:31 pm IST
Base fundamentals20 Oct 2026 · screener
Latest result01 Jun, 08:01 pm IST
Score20 Oct, 05:22 pm IST · v4.3-runtime-valuation
Tags24 Apr 2026
Coverage13/14 · 93%
Valuation2026-07-20 · Rf 6.8% · Media P/E 15.0 (n=57)
Technical timing lens

Trend score and candlestick chart

51Neutral

full bear SMA stack · SMA20 -3.0% / mo · MACD − · near 52W low · sector +12.7pp vs Nifty 500 (3M)

Stock trend: 18
Sector RS: 100
Sector 3M: +7.1% vs Nifty 500 -5.6%

Latest FPI flow is positive, but a second consecutive positive fortnight is still required. View sector evidence

Technical chart

PRAMARAD candles · FIT view-75.6%
Latest close ₹87.00 on 2026-10-19
Bar
-6.5%
RSI
36
MACD hist
-1.16
52W pos
2%
Visible chart range
Candle interval
2026-10-19O ₹93.00H ₹93.00L ₹84.40C ₹87.00Vol 13,000 sh
₹68.55₹145.30₹222.05₹298.80₹375.5652H52L₹87.00VolRSIMACD2026-042026-062026-082026-092026-11
Up bar
Down bar
EMA 20
EMA 50
Volume + 20D avg
Result date
RSI(14)
MACD / signal
Market context

Relative performance and chart statistics

Adjusted completed-session prices, rebased to 100

PRAMARANifty MediaNifty 500
-42%-24%-6%+12%20 Jul1 Sept19 Oct19 Oct 2026PRAMARA -35.7%Nifty Media +7.0%Nifty 500 -5.6%
PRAMARA
-35.7%
Nifty 500
-5.6%
Nifty Media
+7.0%
Vs Nifty 500
-30.1 pp
Chart stats
19 Oct 2026
From 52W high
-76.8%
₹374.8
52W range position
2%
₹82.5 - ₹374.8
ATR (14)
6.8%
₹6
Volume vs 20D
0.63x
Latest completed session
Avg traded value
₹0.2 Cr
20-session average
20D price channel
₹83.1 - ₹116.5
67.1% annualized volatility
Research snapshot

What the evidence says now

Mixed fundamentals, management evidence is still limited to a financial-only Trust Lite signal, price trend is neutral, and recent execution is mixed.

Suggested next step
Research, do not rush
The evidence is not strongly aligned. Compare peers and wait for a cleaner setup.
U-Score
Legacy · FAIR VALUE
46

Fundamental lens: valuation, quality, growth, balance sheet, and cash flow.

Latest result
Pending data
—

Revenue NDF · PAT NDF YoY

Technical
Neutral
51

Price trend and sector-relative-strength timing.

Valuation
Legacy model
+46.3%

Legacy margin-of-safety estimate; the revised evidence label remains in shadow validation.

Trust
Limited evidence
60

Financial-only signal; management claim evidence is not sufficient yet.

Financials

Fundamentals, quarterly history, margins, returns and balance-sheet evidence

Latest result

Quarter ended 31 Mar 2026

Pending data

YoY comparison unavailable - result verdict pending data

Filed 31 Mar 2026
Open results browser →
MetricThis quarterYoYQoQ
Revenue₹59.3 CrNDF+11.4%
EBITDA₹8.7 CrNDF+5.1%
Operating margin14.6%NDF-89 bps
PAT₹3.9 CrNDF-36.2%
PAT margin6.6%NDF-493 bps

NDF means not disclosed in the current structured filing feed. It is intentionally not treated as zero.

Fundamentals

Valuation

P/E
12.10
P/B
1.00
EV/EBITDA
9.00
Market Cap
121.00Cr

Profitability

ROE
10.80%
ROCE
15.00%
ROA
5.88%
Dividend Y
—

Growth (CAGR)

Revenue 5Y
22.00%
EPS 5Y
89.00%
Revenue 3Y
31.00%
EPS 3Y
65.00%

Balance Sheet

Debt/Equity
0.34
Interest Coverage
2.43×
Altman Z
3.65
Book Value
87.20

Cash Flow

FCF Yield
—
FCF Positive Y
4/5
OCF
-39.00 Cr
EPS TTM
7.20

Shareholding

Promoter Hold
3.00%
Promoter Pledge
37.10%
Momentum 52W
2%

Financial History

Updated 19/10/2026

Revenue

₹ Cr
Latest: 59.3+11.5% vs prev
059.3Sep 2022: 17.0Mar 2023: 33.0Sep 2023: 21.0Mar 2024: 43.0Sep 2024: 31.0Mar 2025: 55.7Sep 2025: 53.0Dec 2025: 53.2Mar 2026: 59.3Q2 22FY23Q2 23FY24Q2 24FY25Q2 25Q3 25FY26

Net Profit

₹ Cr
Latest: 3.9-36.2% vs prev
06.1Sep 2022: 0.0Mar 2023: 2.0Sep 2023: 1.0Mar 2024: 3.0Sep 2024: 2.0Mar 2025: 3.7Sep 2025: 6.0Dec 2025: 6.1Mar 2026: 3.9Q2 22FY23Q2 23FY24Q2 24FY25Q2 25Q3 25FY26
ROE is shown only in the Annual view — quarterly equity data isn't published.

Technicals

Trend interpretation, Stage 2, relative strength, volume and indicator evidence

Daily technical trend read

Bearish setup

Trend is weak — long-term trend down. RSI 36.

  • Price < SMA20 < SMA50 < SMA200 — full bearish stack.
  • SMA20 falling (~3.1% over last month) — short-term momentum negative.
  • RSI(14) at 36 — falling, no extreme reading.
  • MACD below signal, histogram expanding negatively — bearish momentum building.
  • 77% off 52W high · 5% above 52W low.

Mechanical read from the price + indicator series above. Not a recommendation — technical setups can reverse without warning, especially around earnings and macro events.

Nifty 500 leadership

Relative Strength & Trend Stage

1
RS percentile
Stage 4 Downtrend
1M return
+3.2%
3M return
-35.7%
6M return
-75.6%
1Y return
-72.0%
RS 1D
0
RS 20D
0
Sector rank
#15
Industry rank
#64
Stage evidence
  • Price is 53.3% below the 30-week proxy.
  • The 50-DMA is below the 30-week proxy and its slope is falling -15.5%.
  • Both 3-month and 6-month returns are negative.
50-DMA
price below
200-DMA
price below
Sector
lagging
Industry
lagging
Relative-strength line vs Nifty 500 (base 100)
262 observations
19 Oct 2026Value 32.1-1.02%
255484113143Sept 25Feb 26Jun 26Oct 2632
RS vs Nifty 50032

Valuation & peers

U-Score 46 · legacy U-Score band FAIR VALUE · valuation evidence and comparable companies

46U-SCORE
Growth at Value

Fundamental score breakdown

U band · FAIR VALUE
Valuation21/30
Growth19/25
Quality6/20
Balance Sheet1/15
Cash Flow3/10
Piotroski
5/9 (+3)
Penalties
-7
Raw sum
46

Why this score?

Top U-Score contributors and drags from the latest stored fundamentals.

46/100 · legacy band FAIR VALUE

Positive drivers

  • Fair-value margin of safety is positive at 46.3%.
  • Growth contributes 19/25 to the score.
  • Valuation contributes 21/30 to the score.

Main drags

  • Promoter pledge is 37.1%.
  • Penalty bucket subtracts 7 points.
  • Balance sheet is weaker at 1/15; verify the latest quarterly trend.
Sector valuation model

Blended valuation: PE, EV/EBITDA, FCF yield, and balance-sheet checks

For this sector, IndiaPulse uses a blended lens rather than relying on a single valuation ratio.

Blended relative
Primary lens
PE, EV/EBITDA, margin of safety, and FCF yield together.
Secondary checks
ROE/ROCE, growth, cash conversion, leverage, promoter risk.
Main risk check
One cheap metric is not enough if quality or cash flow is weak.
PE
12.1
PB
1.0
EV/EBITDA
9.0
ROE
10.8%
ROCE
15.0%
FCF Yield
—
Debt/Equity
0.3
MoS
+46.3%
Score movement

Stored run vs live recompute

This shows the stored score trend when snapshots exist, and also compares the latest stored nightly score with a live recompute from current fundamentals and price.

Stored run: 20 Oct 2026
v4.3-runtime-valuation
Final score
46
Previous: 46
Legacy U-Score band
FAIR VALUE
Previous: FAIR VALUE
Margin of safety
+46.3%
Previous: +46.3%

Score history

12 stored score snapshots. Latest stored move: -3 points.

20 Oct 2026
v4.3-runtime-valuation
44
44
44
45
44
45
49
49
49
49
49
46

Factor attribution

No pillar movement versus the latest stored run. Historical score trend will appear after snapshot storage is enabled.

Modelled fair value

Graham Number
₹118.85
+26.8% MoS
Growth-justified P/E
22.5
Growth-justified Value
₹162
+46.3% MoS
PEG
0.15

Comparable companies

Peers

Business-comparable peers in Media — ranked by industry, sub-sector, theme-tag overlap, market cap, and U-Score similarity. Green cells mark the best available peer metric in this table.

Compare all ↗
Ticker
Name
Why peer
Score
PE
ROE
MoS
Verdict
CUDML
SME
Cash Ur Drive Marketing Ltd.
Media & Entertainment
match 62
42
6.0
19.7%
+25%
WATCHLIST
MAXPOSURE
SME
Maxposure Ltd.
Media & Entertainment
match 62
54
8.0
12.3%
+60%
FAIR VALUE
VELS
SME
Vels Film International Ltd.
Media & Entertainment
match 60
0
—
-44.5%
—
OVERVALUED
BAWEJA
SME
Baweja Studios Ltd.
Media & Entertainment
match 58
25
8.0
5.7%
-341%
OVERVALUED
THACKER
Small
Thacker & Company Limited
Media & Entertainment
match 58
58
5.7
11.3%
+77%
FAIR VALUE

Business, management & trust

Growth engines, risks, management commitments and evidence-backed delivery

Business and thesis

Issuer presentation review pending

Pramara Promotions Ltd. operates in Promotional Products, within the Media sector. Use the latest filing and company disclosures below to verify its revenue mix and current business drivers. The structured result feed currently covers the quarter ended 31 Mar 2026. Investor presentations and earnings-call PDFs will be added as issuer-backed evidence before management claims appear here.

Trust Score
60Limited evidence · low confidenceTrust Lite

Trust asks: does management behaviour match later outcomes? Higher is better, but confidence and evidence depth matter as much as the number.

Limited evidence: Claim history is still being built. It ranks around the 28th percentile of the scored universe and 41st percentile within Media. Main check: promoter alignment is weak at 39/100.

This is a financial-behaviour screen, not a claim-tested management reliability verdict.

Computed 05 Sept 2026
management-trust-v1
1 docs text-extracted · 0 concalls text-extracted
Score band
Limited evidence

Financial behaviour is scored, but management claims do not yet have enough outcome checks.

Relative rank
28th percentile

overall median 67 · Media: 41st pctile, median 63 · SME: 32nd pctile, median 64

Evidence depth
Financial-only

1 documents have extracted text, but claim history is not strong enough yet.

Claim delivery
Outcome history still building

0 claims extracted · No contradicted claim yet

How to read this Trust Score

Limited evidence · low confidence
What it measures
Reliability of management and financial delivery, using financial behaviour only.
Confidence
Treat this as an early read until more concalls and outcomes are matched.
Investor use
Acceptable, but check the weakest sub-score before increasing exposure.

Read Trust alongside U-Score, result consistency, and technical trend. A cheap stock with weak Trust needs a larger margin of safety; a high Trust score does not make an expensive stock attractive by itself.

Forensic breakdown

Read low sub-scores as due-diligence warnings, not automatic sell signals.

Promoter
39
weak · holding, pledge, alignment
Cash flow
52
watch · profit to cash conversion
Balance sheet
81
strong · leverage and solvency
Discipline
68
acceptable · capital discipline
Results
63
acceptable · quarterly consistency

Trust positives

  • ▸Promoter holding increased 4.9%.
  • ▸4 years of positive FCF.
  • ▸OPM spread across recent quarters is 4%.

Trust risks

  • ▸Promoters have pledged 37.1% of holding.
  • ▸Operating cash flow is negative at ₹-36 Cr.

Trust Lite uses financial behaviour only. Prefer claim-tested Trust when enough concall claims have later outcomes.

Important announcements & filings

Latest exchange and company disclosures found within the past two years.

3 shown
Annual reportMar 2026

Mar 2026 · Annual Report 2026

Source: Nse

Open source ↗
Annual reportMar 2026

Sep 2026 · Shareholders meeting 7 Sep - Pramara Promotions issued FY2025-26 annual report and AGM notice; AGM on September 30, 2026.

Source: Nse

Open source ↗
Annual reportMar 2025

Mar 2025 · Annual Report 2025

Source: Nse

Open source ↗
Verify on:NSE India ↗
All information is for study purposes only. For investment decisions, consult your financial advisor. See Playbook for methodology.